| Traditional
Story Part |
Business
Story Part |
Description |
| Setting |
Backgound |
This
represents the Story
Context - the place, time, culture, conditions,
circumstance, etc. which is the backdrop of the story. |
| Inciting
Incident |
Inciting
Issue |
This is
the event
or "state of affairs" that incites action and begins the
transformation in the story. In the Business Story this is a product
failure, service short-coming, catastophe, or other operational anomaly
that incites the call to action. |
| Rising |
Solution
Search |
This
represents the activities and efforts to
find a solution to mitigate
the inciting issue and to get operations "back on track" or re-calibrated
and to
mitigate negative impacts caused by the inciting issue. |
| Climax |
Deploy
Solution |
This is
the "actionable"
point where an intervention is
initiated whereby a chosen solution (or
solutions) is
deployed to correct or mitigate the impact of the inciting issue.
|
| Falling
Action |
Solution
Evaluation |
This represents the
evaluation
of the
efficacy of the deployed solution to ensure it produces
the "desired"
(or acceptable) results. |
| Resolution |
Sign
off on Solution |
This is the point
where the deployed
solution is
formally accepted to "correct" or mitigate the inciting
issue.
Operational
policies might be set into place to prevent, detect, or
facilitate correction of a repeat of the inciting issue |
| Denouement |
Wrap
Up (Post Mortem) |
This represents the
time after "sign off" where the
players,
events, states, activities, and goals of the Story are
reviewed and documented, and the story is ended. |